I was at the recent CrunchUp and Groupon’s CEO Andrew Mason shared a few interesting factoids about his business with Michael Arrington.
I chatted with Andrew during a coffee break — seems like a nice guy. We both have close friends who graudated New Trier High School in Winetka, Ill.
The first thing that struck me is how casual he appeared — t-shirt, jeans sandals and a low-key personality.
I thought it was cool how this mellow guy is revolutionizing commerce and putting Chicago on the map for Internet business (I imagine you’ll see numerous new Chicago Internet startups as early Groupon employees cash out (some already have) of this multi-billion dollar business to start new businesses.)
Below are my notes from some stuff that he and Arrington shared onstage:
Some Groupon Numbers:
Groupon Customer Acquisition
The top sources of [free] customers for Groupon:
The bulk of paid customer acquisition for Groupon is Facebook and Google.
Other interesting Groupon Factoids: