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Friday, April 20th, 2012

A Quick Evaluation Of 9 CRM Tools

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A small business I’m involved in did an evaluation of some CRM software (Customer Relationship Management) tools. I like to share such learnings to save you or your pals time if you’re in the same boat.

Just to be clear, it was just two of us who spent about 10 hours total looking at demos online and trying trial versions where possible. And we excluded Salesforce.com — the market leader — because we had used it before and while it worked great, we wanted to try some new CRMs. Here’s the quick list:

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