If Facebook Were a Country It Would be the 3rd Largest in the World

Numbers are so fascinating — I just realized that if Facebook were a country, it would be the third largest in the world (see rankings below).

For your business, it begs some of the following questions:

• Are you and your business prioritizing Facebook high enough?
• If you’re a U.S. business, should Facebook be your third priority (after China & India) in terms of emerging markets?)
• Who’s got more Internet users: Facebook or China or India?
• Who would you rather have as your customer-base: every person in the United States or every member of Facebook?
• Will Facebook rival China & India as a supplier to Walmart?
• Facebook is often described as closed — will Google face the same challenge of indexing Facebook content as it has indexing content of China?

Top 20 Countries in the World (by population)

1. China^[5] 1,335,720,000
2. India 1,176,791,000

3. Facebook? 400,000,000

4. United States 308,639,000
5. Indonesia 231,369,500
6. Brazil 192,449,000
7. Pakistan 168,679,000
8. Bangladesh 162,221,000
9. Nigeria
10. Russia
11. Japan 127,470,000
12. Mexico 107,550,697
13. Philippines 92,226,600
14. Vietnam 85,789,573
15. Germany 81,757,600
16. Ethiopia 79,221,000
17. Egypt 77,834,000
18. Iran 74,196,000
19. Turkey 72,561,312
20. Dem. Rep. of Congo 66,020,000

Source: Wikipedia & Facebook reports